Loyalty cards your customers can't lose.
Turn one-off visits into regulars.
The emails do the work of bringing them back. You just get to see them again.
Starter is free, no credit card required · Growth and Scale include a 30-day free trial
Made for independent businesses
Already a customer? Find a venue using StampWell →
How it works
Your branded card, live immediately
Set up your card with a personalised logo, colours, and reward. Your QR code works from the moment you sign up, so customers can start collecting the same day.
Your StampWell device arrives
A small, counter-ready tap device is posted to your door within three to four working days, pre-programmed with your card. It needs no batteries because it draws power from the customer's phone.
Tap to stamp in one second
Customers tap their phone on the device. Their card stamps instantly. No fumbling with a camera, no app to open, no friction at the till.
Emails go out. You do nothing.
StampWell watches every customer's visit pattern and sends the right email at the right moment: a welcome on their first stamp, a nudge when they're one stamp away from their reward, a birthday treat, and a win-back when they go quiet. All customisable. All automatic.
Know who's coming back.
Bring back who isn't.
Your customer list stays up to date. See who is active or drifting, then choose how to follow up.
Hi James,
It's been a little while since we've seen you, and [Your Business Name] misses you.
You've got 4 stamps on your card and your free coffee is only 6 more visits away. Don't let it go to waste.
Come back whenever suits. Your card will be right here waiting.
Built-in messages in your voice.
Sent automatically on a customer's birthday, using the date of birth they share when joining
When a customer is one stamp away from their reward, with gentle follow-ups at 14, 30, and 90 days if they still haven't collected all their stamps
When a customer goes quiet past their usual visit rhythm, at most once per year per customer
The day after a customer's first reward, inviting them to share your card with a friend
Every email is editable: subject, body, timing, and tone. Make it sound like you, not like software.
Plus 8 more triggers: win-back follow-up emails, review request, loyalty anniversary, regular recognition, and others. See all 12 email triggers →
What the research says about loyalty
This isn't a niche opinion. It's one of the most consistent findings in retail and hospitality.
From just a 5% retention lift.
To win a new customer rather than keep an existing one.
When customers have a loyalty programme.
Sources and context
Reichheld & Sasser, 'Zero Defections: Quality Comes to Services,' HBR September to October 1990
Harvard Business Review · Bain & Company · Harvard Business School
These are industry research findings, not StampWell performance claims.
A loyalty card should do more than collect stamps.
Paper cards
- Lose the card, lose the progress
- No way to win back customers who've drifted off
- Remember to print them. Then have the awkward conversation when someone forgets theirs
StampWell
- Their progress stays with them
- Automatic win-back emails bring customers back
- Scan or tap to join. No paper cards to print or replace
Estimate the value of more repeat visits
Use your own numbers to see what a stronger loyalty habit could recover each year.
How much are lapsed customers costing you?
Adjust the sliders to match your business. This is an illustrative estimate, not a guarantee.
Based on loyalty members, lapse rate, winback rate, average order value, visit frequency, and reward cost. Lapse and winback rates use industry averages unless adjusted above.
Start with your first card free.
No setup fees. No per-tap charges. Cancel any time.
Starter
Create your first stamp card free. No monthly subscription required.
Best for trying digital loyalty with no monthly cost.
- ✓Unlimited loyalty members
- ✓Customers scan to stamp. No app needed
- ✓Ready-to-go StampWell card design
- ✓Automatic reward tracking
- ✓Refer a friend. Customers bring friends, and everyone benefits.
- ✓Optional StampWell tap device: £10 one-off
- ✓Live in under 5 minutes
Growth
Tap-to-stamp loyalty, customer insight, and automatic win-back for businesses ready to grow.
Best for businesses ready to understand and grow repeat visits.
- Everything in Starter, plus:
- ✓Tap device included and posted to your door
- ✓Your branded loyalty card with your logo, colours, and stamp design
- ✓Loyalty levels that reward regulars as they return
- ✓Double stamp days and mid-card bonus rewards
- ✓See who's visiting, who's drifting, and who's about to leave
- ✓Automatic emails (view all automated emails →)
Scale
Everything in Growth, with the tools and support to run up to five locations.
Best for businesses running more than one location.
- Everything in Growth, plus:
- ✓StampWell devices included for all 5 locations
- ✓Up to 5 locations from one dashboard
- ✓A real person who picks up quickly
- ✓Personal setup call so you hit the ground running
- ✓Priority support
Custom integrations, dedicated infrastructure, branded hardware, multi-brand management, and support with a guaranteed response time. Tell us what you need.
No, and that's the whole point. One tap on The StampWell opens their stamp card directly in the browser. No App Store, no account, and no friction. It works on any modern smartphone, which covers virtually every phone sold in the last five years.
The StampWell is a compact device that sits on your counter. When a customer holds the back of their phone near it, the phone opens their loyalty card automatically. There is no QR code to hunt for and no app to launch. It is included with Growth and Scale, arrives pre-configured within three to four working days after sign-up, and Starter merchants use a QR code from day one or can add a device for £10 one-off.
No. All plans include unlimited taps. We charge a flat monthly subscription with no per-tap fees or surprise usage bills. You can grow without worrying about costs scaling with every customer.
The loyalty habit that runs itself.
Set up in under 5 minutes. Customers tap, collect, and come back. No app to download, no admin to manage.